Article Marketing & List Building - How to Build a Highly Qualified & Highly Responsive List of Gold
Article marketing is absolutely the best free way to build a highly responsive list. And it really only takes repeating five steps over and over again.
5 Steps to a List of Gold
Step 1 - Write a great quality article - When you write a great article giving good actionable information the reader is going to want more information and they are going to want it from you.
Step 2 - Your resource box - In your resource box invite the reader back to your web site or blog for more great information. Use words such as "And now I would like to invite you to..."
Step 3 - The trade - This is where the reader trades their email address for more good information from you. You must get over your concern about asking for the opt-in, because if a prospect is not going to give you their email address now they certainly are not going to give you their credit card later.
Step 4 - Follow up - Your future and your fortune are in the follow up. This is where most marketers drop the ball. Follow up with more good information before you ask for the sale.
Step 5 - TGC - TGC stands for Take Great Care of your list. We use strange words on the internet such as "traffic" and "lists." Both traffic and lists are made up of individual people with heads and hearts. Answer their questions. Ask them questions. Take great care of them and they will take great care of you.
And I'd like to invite you to use these five steps over and over again to build your list of gold with your articles.
And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com
From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network
