Thursday, August 28, 2008 

The Key To Internet Business Success - Internet Marketing

If you run an internet business or home business, then you have to be a marketer. Internet marketing is crucial to getting website traffic, and/or having some kind of market to pitch your offers to. Without internet marketing, it is next to impossible to survive in the highly competitive internet business arena.

For the past few months I've been analyzing the plethora of email offers on what seems to be very innovative internet businesses, that inundate my mailbox daily. And let me tell you, I'm getting really jaded from reading about the same old 'never released before closely guarded secrets' on yet another incomparable internet business that is going to 'take the world by storm'. Talk about over-worn cliches.

A lot of marketers try to sell you the business plan for the latest hot item (or sometimes not so 'latest' or 'hot'), while they go on to the next miracle product which they package with their 'never-revealed-before secrets' that will cause an avalanche of money to roll into your bank account.

Playing on emotions.

Sales copies are constructed for one primary purpose - to incite your emotions. They spur you to fire your boss, holiday in the Caribbean, own flashy cars and ostentatious homes, work only 30 minutes then luxuriate in indolence, or simply enjoy the absolute euphoria of all play and no work.

Your visions of "instant internet riches" and fantasies of becoming "a millionaire overnight," have been once again given a patina of reality. And, oh glorious day! To get all this without really having to engage the brain or tax any muscle. It must be possible after all.

Take a deep breath. It's a mirage, a rainbow with no pot of gold at the end or anywhere near. An internet business is not some genie to put you on easy street instantly.

The 'closely guarded secrets' of instant wealth turn out to be either new or re-packaged marketing strategies that require a lot more time and effort to implement than you ever visualized. The word 'instant' is deliberately packaged to conjure an image of immediacy. And though you will certainly see profits if you work the business right and long enough, the millions may or may not invade your bank account.

You're only getting opportunities.

What you're really getting are the opportunities to make money, not a guaranteed commitment, so take time to properly evaluate the true value of the offer. Read the disclaimers that are the footnote of all spectacular offers [usually in small unobtrusive print] and see if you find any 'guarantee there.

Is there a formula for success?

Yes. Patience, commitment, belief, tenacity, enthusiasm (even when the situation seems all uphill and futile), concentration, creativity and work...lots of it.

To succeed in running an internet business or home business you need to make your presence felt. You need to be on the map. And you need people who want to find you and your product or service. You need marketing. Getting completely submerged in the millions of web sites is easy. Positioning yourself in a visible position is what a successful internet business is all about. Hundreds of thousands of people attempt to establish an online business each year...and hundreds of thousands fail.

Sure, their products were useful, their ideas original, their websites beautiful and their offers without parallel.

So what went wrong?

Their internet marketing strategies bombed, never took root or were not even implemented. After all, the offer they bought into claimed they would make money so fast their banks couldn't record the deposits fast enough - and all this without effort. Piece of cake. Nothing was mentioned about months of consolidated orchestrated marketing to get an internet presence first.

Truth? It's not easy to get into the wings, let alone center stage, on the internet, regardless of how spectacular the product or service. Each year websites are born and die without leaving the slightest trace of their existence.

Invisible businesses precede extinction.

Here's why. Just one reason.

Shoddy, slovenly, disjointed, fuzzy marketing.

Their business was as invisible as a snowflake in a blizzard.

Those who do succeed splendidly have one common trait; they first study marketing techniques, improve their writing skills (yes, there's a lot of creative writing involved in running an internet business), are patient and involved, are organized and focused and are able to think outside the box.

If you have a large budget you can of course contract out the entire execution, from web page designing to search engine optimization; marketing and promotions; advertising and publicity.

If not, you'll need to start at the shallow end, learn the strokes, then head for the high-diving board much later.

However, regardless whether you start up a zero-cost business or a multi-million dollar one, they will need to be marketed before they create a presence and start bringing in the profits.

There's a lot of trumpeting about niche markets, niche products and niche websites. That's the current buzz. I looked up the definition in The American Heritage Dictionary, and it read..."a crevice or narrow opening in a rock; a hollow in a wall for housing a statue." Hmm!

I've been involved in internet businesses for some time and I know how challenging marketing a business on the internet is. I certainly don't need the added weight of a narrow, restrictive market. I will admit that there's money to be made from niche products, but the marketability of these products are very ephemeral. When the fad fades, you need to start the whole marketing process again for the next fad.

Are you willing to do this continually?

Niche v/s established markets

A much easier and more practicable method is to select a business that commands an established market, provides you a website or two, hosts the sites, offers marketing material that you can adapt to suit your personal taste, and has very low or preferably no start-up costs.

Start with the right kind of business. This leaves you free to concentrate on the one activity that can really put you in the money -- strategic internet marketing.

Successful people are guided by their focus, not by their feelings."

Please include author's name, website link and resource box if reproducing this article.

Dan Jeremiah, http://www.vmsbonline.com

http://www.vmsbonline.com is an internet resources site that collates material that is usually scattered all over the net. The site offers information, utilities and tools on a variety of niche topics. New content is added monthly.

 

Internet Marketing Articles - How Do You Overcome The One Part of Writing That You Can't Do Yourself

If you haven't heard, Article Marketing is, if not number one, is one of the top three best ways to get targeted traffic to your _____. Where the blank is, fill in whatever it is that you are trying to drive traffic to. This means, that you need to learn about article marketing if you want to be successful online.

Don't worry, there is plenty of good information available to teach you everything you need to know to get started with this form of marketing. If you just read articles on article directories about article marketing, you can learn the basics in a hurry. This is a good way to start and it will give you some good information to help you evaluate some of the different products out there.

You may want to invest in some eBooks to start to learn some of the finer points of this craft that will help you continue to improve on your efforts and therefore help you continue to get better results. One of the keys to success online is to get more, *better results,* for less, *less time effort and money.* This is done by tracking, testing, and always trying to improve anything you are doing online.

As you begin, and even after you have been doing this for some time, there is one thing that you will always need help with. That is proofing your articles. If your articles are good, it won't matter if they are riddled with spelling and grammar errors. You articles must be proofed and corrected.

Sit down right now, and make a list of three people who you know have done some writing. Someone you know that can spell and has or understands grammar. Then ask them to proof your articles for you. Remember, this person is doing you a favor, so figure out a way to return the favor.

What if Dan Iverson could show you how to write about any topic on earth and make money? He'll teach you how to better understand human nature as it relates to e-commerce; how people, from their perspective, come to make a purchase on the Internet. I am talking about learning how you can pick a topic of interest, write about it, and with the right tools and a little research find connections between your readers and real products and services, of which you can become an affiliate and make money. Here is the best part. I will teach you all of this absolutely free. That's right, click on this link and you'll get the full Affiliate Masters Course Free. This is no joke, I promise once you start to read this course, you will see and learn the logical system of affiliate and information marketing. It will open your eyes to the greatest and most versatile opportunity in known history: the Internet. Even if you have a website, you can use these techniques. http://aggressiveinternetmarketing.net/free-tool.html

 

Article Marketing For Profit - Some Places Where You Can Sell Your Writings

Today, there are dozens of places where you can sell your articles. Typically these resources will fit into one of three categories. Depending on your writing style, how quickly you want to make money, and how much you want to make, one venue may work better than another. Without fail, as you develop better writing skills, you will be able to command higher rates no matter what market you choose.

First, you can purchase a market directory, such as Writer's Digest. This is ideal for writers that want to follow a traditional path to paper based publication. Unfortunately, if you have not sold articles before, or are new to the business of writing, it may be very difficult to break in. On the other hand, once you do make a sale, you can expect upwards of $30.00 per article. You may also want to try ezine publications. While they may not pay as much, they will give you some much needed name recognition.

Second, you may want to try offering your services at various freelance work sites. Typically, the articles you write will be designed based on customer specifications. You will also be working as a ghost writer, meaning that your name will never appear in conjunction with the article. Typically, you will be lucky if you get paid $2.00 to $5.00 per article at the beginning.

Irregardless of which method you choose, you should be able to make a decent living. Depending on sales volume, you may even want to work with both markets, and see if you can duplicate success in both places. One thing is for certain, you will always be learning something new, and enjoying the benefit of working on your own.

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!

 

Article Marketing - Do You Want to See Your Articles on Page One For Your Key Words?

Stop the insanity! You are not going to believe this one. This is so new and so hot; I can almost guarantee that you have not heard this one anywhere else. I am not even sure I can make a whole article about this, but I am sure that this is a must know before you post another article.

First I want to give you fair warning, you have to have a blog to take full advantage of this technique. If you don't have one, no problem, you can go to blogger.com right now and get one for free and be up and running in less than 10 minutes. You may want to take a little longer though and get the profile filled out properly and add a picture of yourself. I got mine taken professionally with publishing rights at JC Pennies for less than $30.

Ok, so after you submit and the articles are accepted by your favorite article directory, I use ezinearticles.com, you test the links and make sure that they are all working properly. I am looking suspiciously to the left and then to the right... Then you take those links and you submit them to the search engines. Again, looking left, and then right. That's right; you submit them to the search engines. If you don't know how to do this don't worry, here are the links.

http://www.google.com/addurl/?hl=en&continue=addurl

http://help.yahoo.com/help/us/dir/suggest/suggest-01.html

http://beta.search.msn.com/docs/submit.aspx

Now, you may think this seems a little strange, but I have it form someone that is so far inside, there are doubts whether or not this person has actually been born yet.

Here is the final step and this is where the blog comes in. You create back links from your blog to the URL's for the articles. Go ahead, take a minute and catch your breath. It was a shock to me too. You may want to ask someone in your family to get you a glass of water. Let me just repeat that so you don't think it was mistyped. You setup back links from your blog to your posted articles at your favorite directories.

What if Dan Iverson could show you how to write about any topic on earth and make money? He'll teach you how to better understand human nature as it relates to e-commerce; how people, from their perspective, come to make a purchase on the Internet. I am talking about learning how you can pick a topic of interest, write about it, and with the right tools and a little research find connections between your readers and real products and services, of which you can become an affiliate and make money. Here is the best part. I will teach you all of this absolutely free. That's right, click on this link and you'll get the full Affiliate Masters Course Free. This is no joke, I promise once you start to read this course, you will see and learn the logical system of affiliate and information marketing. It will open your eyes to the greatest and most versatile opportunity in known history: the Internet. Even if you have a website, you can use these techniques. http://aggressiveinternetmarketing.net/free-tool.html

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