Monday, May 26, 2008 

Article Marketing - Is Everyone a Candidate for Your Opportunity? You Have Missed the Point

Have you ever stopped and really thought about who your readers are? The more directly you write to the person who is reading your article, the more impact what you write is going to have on her. Let's assume for a moment, that you have thought about whom she is, have you thought about what is most important to her?

I see it again and again, article after article turns into a three to five hundred word ad on your topic of choice. So, who are you writing this article for again? There is one word that you should be thinking about every time you write an article. That word is, *PREsell.* If you don't know what that is, then you will find this information invaluable.

One of the most important considerations for every human being on earth before they buy something from another person is can they trust that person. Learning to establish that trust can be the difference between your voice blending into the noise and chatter of daily life, or you being a trusted advisor in your area of expertise. Understanding this is to understand PREsell.

When writing articles, PREselling is when you give something of value to a person before you try to sell them anything. Usually, what you give them is information on a topic that they are interested in. As an expert author, you share with them your value as a resource on a topic. You give them information that they either did not know, or that makes it clear to them that what you do know is beyond a conversational understanding, you have knowledge and expertise that they are looking for.

Why would you do this? You do this not to provide all the answers to their questions, but to help them get some of the answers that they are looking for, and to provide them a resource for getting fuller, more in-depth information. This is a win win. They are getting a chance to test drive your information and see if it meets their particular needs and interests, and you have a free platform (article directories) in which to show your expertise and build your credibility as well as find new prospects.

Let's say you are going to walk buy 100 people that are all trying to sell you something. As you walk buy each person they have 3 seconds to get your attention. So they say things like, look at me, buy from me, I have what you've been looking for, this one will make you sexy. Now they say these things in high voices, low voices, funny voices, and sad voices. The more of them you walk by, the more they all sound the same.

Now, when you walk by me I ask a question, *Did you know that an understanding of key words can be the foundation for all successful internet marketing?* Ask yourself, if you are interested in Internet marketing, who are you going to stop and talk to? Your article gives you a chance to put a specific message out there so that you find the people looking for the information, and just as importantly, they find you.

What if Dan Iverson could show you how to write about any topic on earth and make money? He'll teach you how to better understand human nature as it relates to e-commerce; how people, from their perspective, come to make a purchase on the Internet. I am talking about learning how you can pick a topic of interest, write about it, and with the right tools and a little research find connections between your readers and real products and services, of which you can become an affiliate and make money. Here is the best part. I will teach you all of this absolutely free. That's right, click on this link and you'll get the full Affiliate Masters Course Free. This is no joke, I promise once you start to read this course, you will see and learn the logical system of affiliate and information marketing. It will open your eyes to the greatest and most versatile opportunity in known history: the Internet. Even if you have a website, you can use these techniques. http://aggressiveinternetmarketing.net/free-tool.html

 

Choosing The Right Internet Marketing Program

When you start out as an Internet Marketer, you may feel lost, frustrated and overwhelmed. With scamsters galore and fake Gurus creeping everyday, it is little wonder that people are losing faith in making money online. If you are a student looking to choose the right university to graduate in, you ideally want to join the best university. Similarly when you want to learn Internet Marketing, you should learn from the best. Joining the right program is the first step towards becoming a successful Internet Marketer. The second part is taking action from what you have learned.

In this article, I am going to talk about one program that I highly recommend every Internet Marketer to join- Wealthy Affiliate.

Whether you are a beginner, intermediate or an expert in Internet Marketing, the best program you can benefit from is the Wealthy Affiliate. Wealthy Affiliate is the first Internet Marketing program that teaches the A-Z of Internet Marketing.

The resources are excellent- well organized lesson plans, video tutorials, invaluable e-books, timely guidance, free resource tools and a great forum community.

In Wealthy Affiliate, you will learn how to make money online without any investment to the most advanced techniques. There is a neatly organized 8 week lesson plan that has lesson plans every week. Moreover you can build your websites free without any HTML knowledge and also get web hosting free of cost.

Wealthy Affiliate offers a job section where you can also earn money by doing tasks for other members like writing and proofing articles, designing graphics and websites etc.

Though there are many other programs that teach you Internet Marketing, Wealthy Affiliate is easily the best and the most sophisticated program. For a comprehensive review of Wealthy Affiliate, click here.

Sri is an independent reviewer of the Top Internet Marketing Programs. Learn more about Affiliate Marketing at Internet Money Marketing.

 

Article Submission Services and What it's All About

Article submission services are a great way to provide adequate exposure to your articles. These types of services provide proper and effective placement of your article in numerous sites that will cause quality back links. This process will then generate multiple indirect advertising of your products and services.

The concept of article submission services is to direct as many back links as possible to your website. How does it work? Simply submit your articles online to a credible site that provide services for article submission. Choose the one that will place your article in as much as 100 directories or more. Adequate placement and exposure is the key.

There are some sites that provide article submission services that also have highly credible writers that can write the articles for you. Or, you can just submit to them your ready-made article and they will take care of the placement, like submission of your article to multiple directories and various article submission groups. This is usually the standard service provided.

Article submission services are highly useful tools to promote your products and services. They are geared towards building the credibility of your site, particularly the products or services that are featured. These services promote and expose your site by creating multiple, high quality and first class back links. Certain sites that offer such services offer far greater deals than the others. It is always best to do your research and review the quality and amount of services that will be covered.

Fees apply for article submission services. That is why in order to make sure that you are getting good value of your money, choose the best site that meets your needs and standards. There are some sites that offer submissions directed to web sites that are highly specific to your topic. This is an example of a good deal of value-added service.

Article submission is considered powerful when it comes to gaining incoming links to your site. Ideally, these incoming links should be of high quality and should also be one-way. This type of service has become a standard in terms of optimization strategies of search engines of numerous websites.

If you do not have your own article yet, most sites or groups that offer article submission services also have article writing services. So over-all, they will not only take care of the distribution of your article, they will also be writing an appropriate article for you. These articles will be published in various publishing resources that will allow distribution along with the imbedded links to your website. These make article submission services a useful tool for your website and business development.

Find out which are the top article submission services used by expert marketers at my blog.

Read honest and detailed reviews of article submission service Also, find out how article submission software can work for you.

 

Article Writing and Marketing - Choosing Keywords

If you do some or all of your marketing through writing articles and submitting them to free article directories, then this article is a necessity for you. There are a few different theories on how to pick your keywords. Picking keywords can be very important depending on what you want to do with your articles and how you plan to write. Read on to learn how to pick your keywords.

The first method to pick keywords for article writing and marketing is the bum method. This method can be very effective, but can make it a bit difficult to figure out how to write the actual article. The bum method includes choosing a keyword with very little Google search competition that actually gets searched for. The goal with the bum method is to get your article listed on the front page of Google for a search term that has some searches every month.

The second method does not have a name, but basically it is an article writing method that does not include keywords. Some of the gurus believe that you are better of just writing about anything that you know about that can help someone else. The only issue with this method is you are not trying to get listed anywhere, but in the article directories. With this method, though, you can submit your article all over the place and get traffic from tons of article directories.

The last method for article marketing and writing is to use forums to find questions to write about. This method is a good method because if someone asks the question in a forum, then there are probably others that have or will have the same question. You can find a lot of great ideas to write about with this method and the best part is if you don't know the answer to the question you can just read the replies to the question in the forum and find your answer that way.

So, which method should you use when writing articles for marketing purposes? The best answer to this question is to use a combination of these methods. There is traffic to be found with all three of these methods so you should use them all. You will get different traffic from each method so try them all and use them all regularly.

Want to learn more about how to use article writing and marketing to build your online business? Get tons of free targeted traffic to your website here: http://www.FREE-OFFER-SITES.info/articlesqueeze.html

 

While Planning or Designing a Website Wear the Shoes of a Crawl Spider

The World Wide Web is similar to tests of strength knights of yesteryears went through. To taste success a website needs to be more than functional or great looking. It is a complicated business and webmasters are now kept on their toes trying to get higher rankings on search engines.

The secret lies in appealing to search engine spiders and so you need to know in detail how a spider works before you build a site.

Spiders read text and cannot comprehend images, colours or graphics. So, any page that is design friendly with little or no content it will receive a low rank. Unless, you include in text format information contained in graphic images; submit only URLs of main content pages and not splash pages; include ALT descriptions of all pictures and include keywords that pertain to them.

Know that the components that attract spiders are: TITLE tags, META tags, Header tags, keywords, and links. Many spiders score entire sites based on the overall scheme.

Spiders read algorithms and do not take in whole pages. So, be news savvy and like newspapers place the most important information first. Titles, headers, and the introductory paragraphs must present the essentials.

Keep updated on technical advancements in the way search engines examine materials. Read through guidelines of major search engines, as well as blogs and forum devoted to SEO and spiders.

Once your page is designed think about using a search engine stimulator to evaluate your pages. See: www.webconfs.com/search-engine-spider-simulator.php you can add the tool to your website. The report will clarify where you need to make any changes.

A search engine stimulator will also help you determine whether hyperlinks in your pages are real. Experts recommend using tags instead of java script based menus. Try and limit hyperlinks to less than 100 and check that they do not lead to 403 Forbidden or 404 Page Not Found pages. Spiders do not deal with such errors and your pages will not get indexed.

What any search engine spider does is that is crawls the web and indexes pages in any given database. The spider makes use of algorithms to determine page ranking and relevancy of indexed pages.

Be SEO savvy and select keywords that search engines will find. Tools like Keyword Playground and Website Key Word Suggestions will help greatly. Avoid dynamic pages and if you have them then run them through the spider stimulator to check if dynamic pages are accepted. Get your Meta Keywords and Meta Descriptions Right these are the delicacies a spider relishes. They are the cornerstones of page ranking and relevance in the eyes of any spider.

When planning a web site and its pages keep in mind at all times the spider. This will help you develop pages that are search engine friendly.

Aaron Brooks is a freelance writer for http://www.1888seoservices.com , the premier website to find Seo consulting, link buildings and professionals seo training, online marketing tips, seo tools and more. He also freelances for the premier Web Directory site http://www.1866webdirectory.com

 

Article Marketing - A Powerful Tool

Article marketing has many benefits which may include establishing yourself as an Author, lead generation, more traffic to your web site, improved search engine position and is becoming a necessary tool for doing business on the World Wide Web. Article marketing has become a proven strategy for raising your link popularity. It can also be a cheap way to compete with larger companies in your field.

It's best to write on topics that are closely related to your business type, while making sure that the article provides good content for the reader, no one wants to read a sales page. Every article that you write will need a resource box section that will contain your sales info including an (anchor text) link or two pointing to your Web site. You could have a terrific product and a wonderful sales strategy, but without the targeted traffic your online business could be going no-where.

You can take advantage of a ton of free article submission sites on the internet, where you can submit your articles for free, some also offer software and services to help in the process. Once approved, the sites will make your articles available for distribution and publication to ezines, webmasters etc... Now there is no more need to beg for reciprocal link exchanges, pay for text links, or spend hours posting free ads to link farms that no one will read anyway. Articles, written yourself, are becoming the fastest and cheapest way to see results from your efforts.

When done properly, article marketing can be a very powerful tool to drive loads of targeted traffic to your web site. Whether your business is brand new or you have been in business for a while, you can gain new customers from marketing your own articles. To be the most effective, article marketing should just be part of a larger, more comprehensive SEO strategy. Remember, the goal of successful marketing is increased business and most importantly profit and this can be achieved with the help of article marketing.

The Author is the owner/operator of several successful article submission service sites. Also offering a completely automatic article submitter More info and resources can be found at http://www.article-hut.com

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