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Tuesday, June 3, 2008 

List Building - What Can You Give Away To Build A List?

If you've been marketing online for any period of time, you would have heard the phrase 'The money is in the list.' But many people ask, "What can I give away that is of value to build a list, and which would be the best option?" We're going to answer those questions.

Here are some products you can give away to start building your opt-in list:

1) Ebooks

An ebook has a highly perceived value because it contains information that is packaged in one neat document that can be referred to at any point in time. Many ebooks sell for higher than paperback books simply because the information is not sold in traditional bookstores.

2) Audio recordings

Audio recordings are great because people can listen to them in their car or even in the gym. It works well for products like self-improvement, where people would like to refer to the material again and again for re-enforcement purposes.

3) Videos

Videos have a very high perceived value because they take more effort to create and people are becoming more accustomed to viewing videos online.

4) CD products

You can package your audio recordings or videos into a CD and give it away. Of course, you'd have to charge shipping fees to the customer to cover your costs. But that's all they'll pay for something that is very high in value.

5) Ecourse

Alternatively, you can also give away a free email ecourse that is set to go out every few days.

Personally, the best products to give away are ebooks. They are the easiest to create and the medium that most people respond to. From my experience, there are more people who read online than who watch videos or listen to audio recordings, for the moment at least.

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!

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